Privacy Notice
Last updated: 12 October 2026
Who we are
This privacy notice explains how Willow & Puddifoot Limited collects, uses and protects personal information.
Willow & Puddifoot Limited is the data controller responsible for the personal information covered by this notice.
Willow & Puddifoot Limited is registered in England and Wales under company number 11899475. Our registered office is 10 Broad Street, Abingdon, England, OX14 3LH.
If you have any questions about this notice or how we use personal information, please email info@willowandpuddifoot.com.
The information we collect
Depending on how you interact with us, we may collect:
- your name and contact details, including your email address and telephone number;
- your job title, employer and other professional information;
- information you include in an enquiry, email, contact form or meeting booking;
- information needed to prepare proposals, enter into contracts, deliver services and manage our relationship with customers and suppliers;
- billing, payment and transaction information;
- information connected with participation in our programmes, coaching, profiling or assessment services, where this is relevant to the services being provided;
- feedback, survey responses and evaluation information;
- your communication and marketing preferences; and
- technical and usage information about visits to our website, including information collected through cookies and similar technologies.
We only collect personal information that is relevant to the purpose for which it is needed.
How we collect personal information
We may collect personal information:
- directly from you when you contact us, complete a form, book a meeting, communicate with us or participate in our services;
- from the organisation that employs you or has commissioned our services;
- from another person who introduces or refers you to us;
- from publicly available professional or business sources; and
- automatically when you use our website, where cookies or similar technologies are enabled.
How we use personal information
We may use personal information to:
- respond to enquiries and requests;
- arrange meetings and prepare proposals;
- provide leadership development, coaching, profiling, assessment and related services;
- manage our relationships with customers, programme participants, associates, suppliers and other business contacts;
- administer contracts, payments and financial records;
- communicate with people involved in delivering or commissioning our services;
- request and analyse feedback;
- improve our services and website;
- maintain the security and operation of our website and business systems;
- send relevant business communications and marketing where we are permitted to do so; and
- meet our legal, regulatory, accounting and reporting obligations.
Our lawful bases for using personal information
We use personal information only where we have a lawful basis to do so. Depending on the circumstances, this may include:
- Contract: where using the information is necessary to enter into or perform a contract.
- Legitimate interests: where using the information is necessary for the legitimate operation and development of our business, provided those interests are not overridden by your rights and interests. This may include responding to business enquiries, managing professional relationships, improving our services and sending relevant business-to-business communications.
- Consent: where you have given us consent, including for optional analytics cookies and marketing where consent is required.
- Legal obligation: where we need to use or retain information to comply with the law.
Where we rely on consent, you can withdraw it at any time.
Website forms and online services
Our website is hosted using WordPress.com. Information submitted through website forms may be processed through WordPress.com and associated website services before it is received by Willow & Puddifoot.
If you use our website to book a call, your booking is processed using Calendly. Calendly may collect information such as your name, email address and booking details.
We use Capsule to manage customer and business contact information and Mailchimp to manage email communications and marketing.
Where you have consented to marketing tracking, Transpond may associate your activity on our website with your email contact record after you follow a link in one of our marketing communications.
These providers process information according to their own privacy terms and the arrangements they have with Willow & Puddifoot.
Cookies and website analytics
Our website uses necessary cookies to operate and remember your consent choices.
With your consent, we also use Google Analytics through Google Site Kit to help us understand how people use the website. This may include information about pages visited, interactions with the site, approximate location, device and browser information and online identifiers.
Non-essential analytics cookies should only be used after the relevant consent has been given through our consent banner.
You can accept, refuse or change your cookie preferences using the Manage consent facility on the website.
More detailed information about the cookies and services used on the website can be found in our Cookie Policy.
Sharing personal information
We may share relevant personal information with:
- employees, associates, facilitators, coaches and subcontractors involved in providing our services;
- the organisation commissioning a programme or service, where appropriate and where this has been made clear;
- website hosting, email, IT, customer relationship management, meeting-booking, analytics, marketing, learning, profiling and assessment service providers;
- professional advisers, including accountants, insurers and legal advisers; and
- regulators, public authorities or other parties where disclosure is required by law.
We require service providers acting on our behalf to protect personal information and use it only for the agreed purpose.
We do not sell personal information.
International transfers
Some of the service providers we use may process or store information outside the United Kingdom.
Where personal information is transferred internationally, we take steps to ensure that an appropriate level of protection and any safeguards required by data protection law are in place.
How long we keep personal information
We keep personal information only for as long as it is reasonably needed for the purpose for which it was collected.
The appropriate period depends on the nature of the information, our relationship with you and any contractual, legal, accounting, insurance or reporting requirements that apply.
When information is no longer required, it is deleted or securely disposed of.
Your rights
Depending on the circumstances and the lawful basis being used, you may have the right to:
- ask for a copy of the personal information we hold about you;
- ask us to correct inaccurate or incomplete information;
- ask us to delete your information;
- ask us to restrict how we use your information;
- object to how we use your information;
- receive certain information in a portable format; and
- withdraw your consent where we rely on consent.
You have the right to object at any time to the use of your personal information for direct marketing.
To exercise any of these rights, or to make a complaint about how we have used your information, email info@willowandpuddifoot.com.
We will acknowledge a data protection complaint within 30 days and respond without undue delay.
You also have the right to complain to the Information Commissioner’s Office. Information about making a complaint is available at https://ico.org.uk/make-a-complaint/.
Third-party links
Our website may contain links to websites, plug-ins or services operated by other organisations.
When you follow one of these links, the other organisation may collect or use your information under its own privacy notice. We do not control these external websites and encourage you to read their privacy information.
Changes to this notice
We may update this notice when our services, website tools or data-handling practices change. The latest version will always be published on this page and will show the date on which it was last updated.